Why turtles?
Shelly, our dancing mascot, is a sea turtle. Her real-world family is under threat from warming beaches and plastic, your gift funds nest protection and coastal clean-ups.
Donate any amount and we pass on 100% of it to the initiative you choose, protecting sea turtles like our mascot Shelly, or funding mental health care in our community. Every purchase already gives 3%; this is for when you want to do more.
Shelly, our dancing mascot, is a sea turtle. Her real-world family is under threat from warming beaches and plastic, your gift funds nest protection and coastal clean-ups.
It's the reason Loveits exists. Donations go to the same Texas partners as our 3%-of-every-order pledge.
We pass on 100% of donations, split exactly as you direct. The counters above show the running totals our community has raised together.